“How to Become a Millionaire and Never Pay Taxes…

November 12th, 2009


…First, get a million dollars…” - from an old Steve Martin stand up routine.

Keys to Boosting Your Expert Status

So how do you become an expert and find more clients? First, become an expert…” 

Experts charge more, work less, are highly respected and get to work with other, really great experts. 

So how do you showcase your expertise so others see you as an expert?

 1) Build a Website 

Ideally your website should showcase your expertise to your particular niche. Make sure to include samples of your work - writing, videos, partnerships, press releases, etc.

2) Publish a book

Books are the new business cards. Whether you self-publish, publish on demand (POD) or get published the old fashion way there’s no substitute for the credibility/recognizably factor a book provides. Feels overwhelming? Start small with articles, newsletters and blog posts.

3) Publish a Newsletter

Newsletters provide repeat exposure to your market with fresh content.  Focus your newsletter on your area of expertise . Once into a routine newsletters are a snap to write.

4) Seek publicity regularly.

Enlist the help of your colleagues, JV partners, associates etc. to promote you - and return the favor. Try sending out a press release and do promos every quarter.

5) Testimonials (with photo) 

People want to know if you can help them. Show them how you’ve helped others. Testimonials should answer: 1) How you helped 2) The result. One great testimonial can seal the deal. 

6) Speak up

Workshops, seminars, guest speaking, etc. gets you in front of a crowd and builds credibility. Hate public speaking? Try non-traditional venues like teleclasses, teleseminars, telesummits…

7) Hang out with experts

When you spend time with experts you’ll be seen as one yourself.

8) Dont’ be Shy

If you’re an expert claim it. If you’re not an expert yet, do what it takes to become one. 

9) Get Regular

Once you build your expert status opportunities arrive faster and more easily. Regular, consistent actions help maintain your expert status.

These strategies may or may not make you a millionaire but they will definitely help build your expert status.

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